Douglas “II Nice” Lofton Jr. CEO of So Bold Entertainment Launch Bold New Era

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Douglas "II Nice" Lofton Jr.

So Bold Entertainment, under the visionary leadership of Douglas “II Nice” Lofton Jr., has taken a powerfulstep onto the global stage. The company has signed a groundbreaking distribution and partnership deal with Tuff Gong, Virgin Music Group, and Universal Music Group, supported by an exclusive digital platform collaboration with YOU42. This deal unlocks international exposure for So Bold Entertainment’s artist roster-beginning with the first official release by Switzerland artist Aingee.

Aingee, a multi-genre Swiss singer/songwriter, will make her debut under the So Bold Ent. banner with her upcoming single “Blue Lagoon,” scheduled for release  this year under the Tuff Gong/Virgin Music Group/UMG umbrella.

Blending pop, R&B, rap, and electronic sounds, Aingee has already seen independent success with her singles “King Drug RMX” and “Looking For,” which charted at #106 and #87 respectively on the DRT Global Top 150 Independent Airplay Charts. Known for her creative activism and bold style, she embodies the next generation of globally conscious artists.

“I create art because I want to make our surroundings more beautiful,” says Aingee. “And if I can help animals with it – even better!”

Douglas "II Nice" Lofton Jr.

Douglas Lofton Jr. began his journey as a rapper and entrepreneur, driven by a love for entertainment and the culture that surrounds it. Today, he channels that experience into business consulting and entertainment management, helping other artists, filmmakers, and actors break into the mainstream.

“This partnership is about more than music,” Lofton shares. “It’s about building something bigger than myself-a legacy platform where real artists get real opportunities.”

With this new multi-layered deal, So Bold Entertainment is not only helping its artists succeed but transforming how independent talent can be discovered, developed, and launched into the world.

With Aingee leading the way, So Bold Entertainment is on a mission to empower the next wave of stars. Backed by industry giants and powered by a global digital strategy, the company is now accepting new artists and creative talent looking to go worldwide.

Join the Movement

Website: www.soboldents.comEmail: soboldent@gmail.com Instagram: @soboldent

Media & Booking Inquiries: soboldent@gmail.com

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