Home MUSIC NEWSFENIX360’s “Streaming Reimagined” Connected Artists Across Five Continents for a Global Night of Music and Giving

FENIX360’s “Streaming Reimagined” Connected Artists Across Five Continents for a Global Night of Music and Giving

by Rosselia
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FENIX360

Hosted by Christian Velasco, the worldwide broadcast brought together performers from New York, London, Los Angeles, India, Sweden, Italy, Japan and Norway while supporting Teen Cancer and Creative Visions

For one night, geography became almost irrelevant.

Artists performing thousands of miles apart — from New York and Los Angeles to London, Mumbai, Sweden, Italy, Japan and Norway — were brought together in a single worldwide broadcast as FENIX360 concluded its global debut week with “Streaming Reimagined,” an ambitious celebration of music, technology, artist empowerment and philanthropy.

Hosted by Christian Velasco, the August 27 event turned what could easily have been another streaming showcase into something considerably larger: a demonstration of how technology can connect independent creative communities across borders while directing that collective attention toward causes that matter.

At the center of the evening was a remarkably international roster of performers.

Representing New York City were Rob Eberle, Kylie Marshall, Rise and Alexa Kate, while Sonna Rele, Dean Dyson, Natalie Shay and Euan Williams joined from London.

McKenzi Brooke represented Los Angeles, while Grammy-winning Indian composer and environmentalist Ricky Kejparticipated from India.

The broadcast stretched even farther across the globe with Jasmine Kara representing Sweden, Linda Gambino from Italy, Jien Takahashi from Japan and Rocky Kramer from Norway.

Rather than presenting those artists as separate regional showcases, “Streaming Reimagined” placed them inside one continuous global experience. Different countries, different musical identities and different audiences became part of the same event.

That was ultimately the point.

For decades, the music business has talked about technology making the world smaller. FENIX360 attempted to make that familiar idea tangible, bringing artists separated by oceans and time zones onto one digital stage and allowing audiences to experience them as members of the same creative community.

But the event wasn’t solely about demonstrating what streaming technology can do.

The broadcast was also conceived as a philanthropic initiative, with proceeds and awareness supporting Teen Cancer and Creative Visions. By connecting entertainment with charitable impact, FENIX360 positioned the event around an idea that extends beyond music monetization: creative communities can generate social value alongside financial value.

That philosophy closely reflects the larger argument behind FENIX360 itself.

Headquartered in Singapore, the creator platform has entered an increasingly crowded global technology landscape with a decidedly artist-centered proposition. FENIX360 says its model returns 70% or more of revenue, including advertising revenue, directly to creators, while providing artists with direct-to-fan capabilities, commerce opportunities and tools designed around marketing, booking and audience engagement.

In an industry where the economics of streaming remain one of the most persistent sources of frustration for working musicians, that percentage is more than a technical detail. It is central to the company’s identity.

“Empowering artists with disruptive technology is long overdue,” said Allan Klepfisz, Founder, Chairman and CEO of FENIX360.

“Streaming Reimagined” gave that philosophy a human face.

Instead of explaining global connectivity through statistics, charts or corporate presentations, FENIX360 put artists on screen. Instead of simply talking about international expansion, it connected performers across multiple continents. And instead of presenting monetization as the only measure of a platform’s value, it used the visibility surrounding its launch to support philanthropic organizations.

The broadcast also capped a significant debut week for FENIX360, during which the company worked to establish “Streaming Reimagined” not simply as another entrant in the streaming marketplace, but as part of a broader challenge to the traditional relationship between artists, platforms and audiences.

That distinction matters.

Streaming transformed how the world consumes music, but the next battle may be over who benefits most from that enormous global audience. Artists have unprecedented access to listeners, yet questions surrounding compensation, ownership, discovery and control continue to define the modern music economy.

FENIX360 is betting that creators are ready for another model — one in which technology works more directly for the people supplying the music, art and entertainment that audiences actually came to experience.

The August 27 broadcast offered an early glimpse of what that philosophy can look like at scale.

New York connected with London. Los Angeles shared a stage with India. Sweden, Italy, Japan and Norway became neighboring stops inside the same digital venue.

For a few hours, the map disappeared.

What remained was a collection of artists, a worldwide audience and the idea that streaming’s next evolution may not be defined simply by how many people a platform can reach, but by what happens when those people — and the creators they came to see — are finally connected on more equitable terms.

About FENIX360

FENIX360 is an artist-first creator platform headquartered in Singapore and built around returning the majority of platform revenue directly to the creators who generate it. Through direct-to-fan tools, integrated commerce and AI-driven systems supporting booking, marketing and fan engagement, the company is expanding its presence internationally as it prepares for broader rollout across Europe, the United Kingdom and the United States. https://www.fenix360.com

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